PCS, a leading French provider of prepaid cards and accounts, has announced the launch of its new crypto service, PCS Crypto by Paymium, in partnership with Paymium, one of the world’s first cryptocurrency exchanges still in operation. The initiative aims to provide individuals with easier access to digital assets directly from their smartphones, while ensuring secure storage.
Key highlights
- Simplified access to crypto assets: buy and sell Bitcoin (BTC), Ether (ETH), and Litecoin (LTC) via the MyPCS app.
- Secure custody: assets are stored offline (“cold storage”) by Paymium, protecting them from online threats.
- Open access: available to all PCS users with no income or commitment requirements.
- Regulatory compliance: mandatory KYC procedures to verify identity and investor profile.
- Strategic partnership: combines PCS’s payment expertise with Paymium’s crypto experience.
A crypto service accessible via MyPCS
Through this partnership, PCS users can now buy and sell Bitcoin, Ether, and Litecoin directly in euros via the MyPCS app. The service is integrated into the “Deals” tab and offers a streamlined and user-friendly experience.
To access the service, users must complete a Know Your Customer (KYC) procedure, including identity verification, proof of address, and investor profiling. This process ensures compliance with current regulations while enhancing platform security.
Philip Aim, Managing Director of PCS CreaCard, stated:
“We wanted to expand our range of services and give our customers the opportunity to purchase cryptocurrencies directly from the MyPCS app in a simple, secure, and fully compliant way. The Paymium platform meets these requirements, and we are pleased to offer this new service through our partnership.”
Cryptocurrency security and storage
The PCS Crypto by Paymium service includes a secure custody solution. Crypto assets purchased via the platform are held offline in cold storage, reducing exposure to cyber threats and ensuring that funds remain untouched while in custody.
Laetitia Zito, CEO of Paymium, commented:
“Since its inception, Paymium has been committed to making Bitcoin accessible to everyone, highlighting its values of empowerment and financial freedom, as well as its role as a long-term store of value. This partnership allows us to reach a broader audience while maintaining full regulatory compliance.”
Open access for all PCS users
The service is available to anyone holding a PCS card or account. PCS payment cards are distributed through a network of more than 35,000 retail outlets in France—including tobacconists, newsagents, and local shops—as well as via the official website.
There are no income or commitment requirements, reinforcing PCS’s strategy to make digital financial services more accessible without complex administrative barriers.
PCS and Paymium: a complementary partnership
Founded in 2010, PCS CreaCard specialises in prepaid cards and payment solutions, with more than 4 million cards issued to date. The company employs over 70 people and offers services via white-label, co-branded, and proprietary solutions.
Paymium, founded in 2011, is a pioneer in cryptocurrency trading and custody services. The platform serves more than 250,000 users across France and Europe and has been registered as a Digital Asset Service Provider (PSAN) with the French Financial Markets Authority (AMF) since 2021.
This partnership brings together PCS’s distribution capabilities and Paymium’s crypto expertise to deliver a secure and compliant solution aligned with French and European regulations.
A broader trend towards crypto adoption
The launch of PCS Crypto by Paymium reflects a wider trend towards the broader adoption of cryptocurrencies among retail users. Financial institutions and payment providers are increasingly integrating digital assets into their offerings to meet growing demand.
This initiative also highlights the importance of combining technological innovation with strong regulatory compliance—two key pillars for the sustainable development of the crypto ecosystem.
By enabling users to buy and sell cryptocurrencies directly from their smartphones, PCS simplifies access while ensuring high security standards through offline storage. This service could set a new benchmark for individuals seeking exposure to crypto assets without the usual technical complexity or security concerns.
Outlook and ambitions
For PCS, this launch represents a key step in expanding its digital financial services offering. The company aims to continue developing accessible and innovative solutions tailored to a broad audience.
For Paymium, the partnership provides an opportunity to scale its reach and further its mission of making cryptocurrencies widely accessible while maintaining strict regulatory standards.
The PCS Crypto by Paymium service illustrates the growing convergence between traditional payment systems and blockchain technology, paving the way for broader and more secure adoption of cryptocurrencies in France.
